Did you know that, as of April 2020, there are over 1.7 billion live websites on the internet?
If you’re the owner of one of those websites, you know how difficult it can be to carve out a piece of the market share in your respective niche. That’s why you need to make sure you keep your site up to date often, to avoid falling behind your competition.
So how often do you need to invest in a complete website redesign? And what are some signs that it’s time to make some changes? We’ve got the answers you’re looking for in this article!
Now then, let’s get started!
Your Numbers Are Trending Downward
If you notice that your page views and conversion numbers are starting to trend downward, it’s most likely time for a redesign. Because while you can’t be certain your site’s design is the cause of this issue, you also can’t be certain that it’s not.
After you’ve updated your site, and some time has gone by, take a look at your numbers and compare them to what they were pre-update. If you notice a positive change, you can keep that in mind for the future next time you start to notice a dropoff.
You’re Not up to Date With the Latest Trends
One of the biggest tasks you face as a website owner is keeping up with the latest trends. Doing this is often a full-time job, and if you don’t have the time, your site is going to fall behind others in your niche.
Routine redesigns and updates can help you keep up to date. That way you don’t have to worry about whether or not you’re falling behind your competition and losing money as a result.
Your Website’s Loading Speeds Are Slow
We’ve all been there before. You click on a website, and after a few seconds, the site doesn’t load.
If you’re like most people, you close out the window and try a different site, leaving that first site behind for good.
If your site isn’t loading as fast anymore, it’s time for an update. So, check your page speeds using this tool from Google, and if you get a bad grade, make the changes.
It’s Been Over Two Years Since Your Last Update
Even if you think your site is working fine, there could be a few issues that you aren’t aware of. That’s why a good rule of thumb to follow is to update your site every two years.
Again, the internet is always evolving. By updating your site every two years, you can make sure you evolve with it.
Need help updating your site? The folks over at https://direction.com/web-design-alexandria-va/ can help you redesign your site, as well as bring your ideas to life!
It Could Be the Right Time for a Website Redesign
Well, there you have it! Now you know when the right time for a website redesign is! Using this information, you can stay ahead of the curve and keep your site running smoothly for your users!
Remember, even if you don’t see any warning signs, routine updates and redesigns are a good idea. Doing so can help you rise above your completion and continue to grow your online brand.
Looking for more web design tips and tricks? Check out our blog!