Featured Work: Traditional with a Modern Touch by Anagram

Today’s featured work comes from Anagrama, a design studio based out of Mexico. They’ve brought us a sweet brand and identity concept for a traditional cantina.

“Botanero Moritas” is a Mexican cantina located in San Pedro Garza García, México that serves up delicious regional cuisine from Northern Mexico.

With its rich tradition and history, the owner of Botanero Moritas wanted to target young adults and therefore approached Anagram for a revamp of their restaurant as well as a rebranding. Anagram developed a casual dining environment and modernized the interiors while still keeping it as close to the original décor.

For a more in depth look at the cantina, head over here.