{"id":25525,"date":"2017-12-01T04:03:47","date_gmt":"2017-11-30T20:03:47","guid":{"rendered":"https:\/\/crazyleafdesign.com\/blog\/?p=25525"},"modified":"2017-12-01T04:03:47","modified_gmt":"2017-11-30T20:03:47","slug":"video-can-improve-sites-rankings","status":"publish","type":"post","link":"https:\/\/www.crazyleafdesign.com\/blog\/video-can-improve-sites-rankings\/","title":{"rendered":"How Video Can Improve Your Site\u2019s Rankings"},"content":{"rendered":"

How Video Can Improve Your Site\u2019s Rankings\u00a0 <\/strong><\/h2>\n

Is the night closing in on the day of the conventional blog?<\/p>\n

If you ask any teenage relative the last time they read a blog, they\u2019ll probably be unable to answer. If you ask them the last time they watched a video on YouTube or flicked through their Instagram, the answer will more than likely be that day.<\/p>\n

It seems young people today are moving away from \u201ctraditional\u201d internet formats as we know it.<\/p>\n

Facebook use has declined amongst young people, with many of them instead favoring Instagram and Snapchat. What we are seeing today is a move away from text-based content toward more visual engagement.<\/p>\n

\"Video<\/p>\n

What Does This Mean for Businesses? <\/strong><\/h2>\n

Businesses have often relied on blogs to interact with their clients. These blogs create a narrative around a brand or product. They let a business demonstrate their excellence in the field, or create a picture of the lifestyle associated with the brand. This has proved invaluable for building relationships and increasing search engine rankings.<\/p>\n

However, it seems that now is the time to adapt. A conventional text-based website or blog model is not suited to the changing demands of the 21st<\/sup> century.<\/p>\n

The statistics can be frightening for those who currently operate on a solely text-based model. By 2019, video is projected to claim over 80% of web traffic.<\/p>\n

However, all hope is not lost for the more \u2018traditional\u2019 websites. If a website can switch to a model which incorporates video, they can see some astonishing returns- and improve their rankings.<\/p>\n

 <\/p>\n

What Video Can Do for You<\/strong><\/h2>\n

If you utilise email correctly, you can watch an increase in visitors, rankings, customers and conversions.<\/p>\n

Here are some statistics about the use of video:<\/p>\n