{"id":24887,"date":"2017-08-29T09:23:57","date_gmt":"2017-08-29T01:23:57","guid":{"rendered":"https:\/\/crazyleafdesign.com\/blog\/?p=24887"},"modified":"2017-08-29T09:23:57","modified_gmt":"2017-08-29T01:23:57","slug":"5-reasons-need-animate-logo","status":"publish","type":"post","link":"https:\/\/www.crazyleafdesign.com\/blog\/5-reasons-need-animate-logo\/","title":{"rendered":"5 Reasons Why You Need to Animate Your Logo"},"content":{"rendered":"

A new animated your logo could make your brand far more attractive to consumers.<\/span><\/p>\n

For example, GIFs, which are one way to present an animated logo on your website, are\u00a0<\/span>rapidly rising in popularity<\/span><\/a>\u00a0online. Harness this trend to drive your brand forward!<\/span><\/p>\n

Here are 5 reasons why you need to animate your logo.<\/span><\/p>\n

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  1. They’re Eye-Catching<\/b><\/li>\n<\/ol>\n

    Movement draws the eye, and a flashy animated logo will be more memorable than a static one.<\/span><\/p>\n

    Don’t go over the top – keep it simple, but attractive. Subtlety is better than being over the top with your use of movement and color.<\/span><\/p>\n

    Try using a\u00a0<\/span>logo generator<\/span><\/a>\u00a0to help you experiment with ideas for how to animate your logo.<\/span><\/p>\n

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    1. Animate Your Logo For SEO Reasons<\/b><\/li>\n<\/ol>\n

      Animation has already been tipped as a good thing for brands whose products are\u00a0<\/span>fundamentally interactive<\/span><\/a>.<\/span><\/p>\n

      There’s every chance that animation could help to boost your SEO ranking – as Google itself is a big fan of animation, demonstrated by its own Google Doodles.<\/span><\/p>\n

      But images are always a good bet for SEO either way. Just make sure they’re optimized themselves (reasonable size, alt text and so on).<\/span><\/p>\n

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      1. Increase Brand Awareness and Attractiveness<\/b><\/li>\n<\/ol>\n

        Logos are used to associate all products and websites with a particular brand. By using animation, you’re helping customers to make this connection more quickly than a static logo. Because you’re grabbing their attention with a moving object.<\/span><\/p>\n

        Immediately making the connection between logo and brand is powerful, as customers’ brand recognition will be much stronger in the future. Here’s an example from graphic designer Mathew Butler<\/a>:\u00a0<\/span><\/p>\n