{"id":24798,"date":"2017-08-15T11:47:34","date_gmt":"2017-08-15T03:47:34","guid":{"rendered":"https:\/\/crazyleafdesign.com\/blog\/?p=24798"},"modified":"2017-08-15T12:33:53","modified_gmt":"2017-08-15T04:33:53","slug":"5-creative-web-design-tips-dental-website","status":"publish","type":"post","link":"https:\/\/www.crazyleafdesign.com\/blog\/5-creative-web-design-tips-dental-website\/","title":{"rendered":"5 Creative Web Design Tips for Your Dental Website"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If you own a dental practice, you may already have a website where visitors can go to learn more about your company, the services you offer, and ways to contact you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yet, unless your site features a creative <a href=\"https:\/\/www.crazyleafdesign.com\/blog\/minimalism-in-web-design-trends-and-techniques\/\">web design<\/a>, interactive features, and valuable content, it could easily become lost in the sea of competitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today, we&#8217;re discussing five ways you can optimize your website to stand out from the pack, establish industry leadership, and attract new patients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ready to learn more? Let&#8217;s dig in!<\/span><\/p>\n<ol>\n<li><b> Incorporate Responsive Design<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Research reveals that\u00a0<\/span><a href=\"http:\/\/www.pewinternet.org\/fact-sheet\/mobile\/\"><span style=\"font-weight: 400;\">95% of Americans<\/span><\/a><span style=\"font-weight: 400;\">\u00a0now own\u00a0some kind of cell phone.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Thus, it comes as no surprise that mobile access is quickly topping the list of ways that consumers connect with online information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, a recent study found that mobile and tablet devices account for\u00a0<\/span><a href=\"https:\/\/techcrunch.com\/2016\/11\/01\/mobile-internet-use-passes-desktop-for-the-first-time-study-finds\/\"><span style=\"font-weight: 400;\">51.2% of website traffic<\/span><\/a><span style=\"font-weight: 400;\">, while desktop access accounts for 48.7%.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For dental companies seeking a creative web design, this means that your site should be optimized for viewing on any device, from a desktop computer to a handheld smartphone. In Web-speak, this is called &#8220;responsive design.&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This helps you maximize your site&#8217;s impact and ensures you&#8217;re reaching your audience regardless of how they reach you.<\/span><\/p>\n<ol start=\"2\">\n<li><b> Get Social<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Does your dental practice have a Facebook page? What about a Twitter handle?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Including these\u00a0<\/span><a href=\"https:\/\/crazyleafdesign.com\/blog\/social-media-marketing-for-beginners\/\"><span style=\"font-weight: 400;\">social media<\/span><\/a><span style=\"font-weight: 400;\">\u00a0buttons in your website design is a helpful way to share those accounts with your visitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you do so, you&#8217;ll build brand trust and credibility. You&#8217;ll also provide a valuable way for interested prospects and current patients alike to communicate with your company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another easy way to encourage communication and cultivate your reputation is by including links to online review sites, such as Yelp, on your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Being transparent with this feedback reveals you&#8217;re proud of the services you provide. It also helps patients glean a firsthand look at what it&#8217;s like to visit your practice.<\/span><\/p>\n<ol start=\"3\">\n<li><b> Consider a Patient Portal<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">While many patients still call to\u00a0make appointments, the reality is that more consumers than ever before are hopping online to do so in just a few clicks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your dental practice doesn&#8217;t already offer one, consider integrating an online patient engagement portal onto your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This can allow visitors to review their records, schedule a visit, ask a question, and more with ease. Additionally, 24-hour access provides flexibility and allows them to access your content on their time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Analysts reveal that by 2019,\u00a0<\/span><a href=\"https:\/\/www.healthitoutcomes.com\/doc\/by-of-patients-will-make-appointments-online-0001\"><span style=\"font-weight: 400;\">two out of three patients<\/span><\/a><span style=\"font-weight: 400;\">\u00a0will make their appointments online. Stay ahead of the curve by offering this service now.<\/span><\/p>\n<ol start=\"4\">\n<li><b> Keep it Fresh and Visual<img loading=\"lazy\" decoding=\"async\" data-expand=\"600\" class=\"lazyload size-full wp-image-24800 alignright\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 430 287'%2F%3E\" data-src=\"https:\/\/crazyleafdesign.com\/blog\/wp-content\/uploads\/2017\/08\/Creative-web-design-1.jpg\" alt=\"\" width=\"430\" height=\"287\" \/><\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Rather than pages and subpages of text, a creative web design will relay information in a visually compelling, easy-to-understand format.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Research reveals\u00a0<\/span><a href=\"https:\/\/www.fastcompany.com\/3035856\/why-were-more-likely-to-remember-content-with-images-and-video-infogr\"><span style=\"font-weight: 400;\">consumers absorb 80%<\/span><\/a><span style=\"font-weight: 400;\">\u00a0of what they see and only 20% of what they read. So don&#8217;t be afraid to include a video on your homepage, or an image with each blog post.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And while you&#8217;re at it, remember to update that blog frequently. Fresh content boosts your\u00a0<\/span><a href=\"https:\/\/crazyleafdesign.com\/blog\/10-tools-small-business-seo\/\"><span style=\"font-weight: 400;\">Search Engine Optimization (SEO) ranking<\/span><\/a><span style=\"font-weight: 400;\">\u00a0and provides customer value.<\/span><\/p>\n<ol start=\"5\">\n<li><b> Establish Consistent Branding<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Your branded content is essentially the &#8220;face&#8221; of your company. As such, it should be consistent across in-office, print, and online materials.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your company&#8217;s name, motto, logo, color scheme and more should be easily recognizable on your\u00a0website, leaving no question as to who you are &#8212; and what you represent.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Are you struggling with how to use branding to illustrate your company&#8217;s mission and vision? A\u00a0<\/span><a href=\"https:\/\/www.creativedgemarketing.com\"><span style=\"font-weight: 400;\">dental marketing consultant<\/span><\/a><span style=\"font-weight: 400;\">\u00a0can provide the professional guidance you need to turn your ideas into reality.<\/span><\/p>\n<p><b>Need Creative Web Design Ideas? Start Here<\/b><\/p>\n<p><span style=\"font-weight: 400;\">From\u00a0<\/span><a href=\"https:\/\/crazyleafdesign.com\/blog\/category\/web-design\/\"><span style=\"font-weight: 400;\">web design resources<\/span><\/a><span style=\"font-weight: 400;\">\u00a0to\u00a0<\/span><a href=\"https:\/\/crazyleafdesign.com\/blog\/category\/tutorials\/\"><span style=\"font-weight: 400;\">online tutorials<\/span><\/a><span style=\"font-weight: 400;\">\u00a0that help you make the most of your corner of the Internet, we provide it all, in the form of digital articles that are quick to digest and easy to understand.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; If you own a dental practice, you may already have a website where visitors can go to learn more about your company, the services you offer, and ways to contact you. Yet, unless your site features a creative web design, interactive features, and valuable content, it could easily become lost in the sea of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":24800,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[],"adace-sponsor":[],"class_list":["post-24798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 Creative Web Design Tips for Your Dental Website<\/title>\n<meta name=\"description\" content=\"Looking to attract more clients to your dental company? 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