Necessity is the mother of all invention… Simple designs and eco-friendly packaging solutions also happen to be budget friendly. In today’s marketplace designing on a budget is part of every graphic designer’s business. The great news is that a limited budget doesn’t mean ugly design. On the contrary some of the best graphic designs are the ones that are the most simple.
The best way to limit costs in all printed materials is to limit the number of colors that are used and stick to standardized sizes. In the packaging world, fewer colors and recycled materials can translate into budget friendly designs and happy consumers.
During the last year there has been a shortage in Cyan ink so check with your printers before you and your client become very blue indeed!
An added bonus to one or two color graphic designs is that you can translate these same designs into exceptionally fast web pages. Google uses speed as a factor in their SEO ranking algorithm and upload speed is dramatically impacted by what type of images you use. By limiting your color scheme you can avoid using JPG and stick to GIF and PNG 8 images and graphics that have much smaller files. GIF and PNG8 files can be slimmed down even further by pulling unused colors out of the color pallet. Looking constantly at the sizes of your image files will ensure that your upload speeds remain fast and you get the best SEO rank on speed possible.
30 great budget friendly graphic designs follow to provide inspiration and ideas about how to do more with less in your own designs.
Season Program Cover, Association de Musique Ancienne de Nancy by Hugo Roussel with Punkat
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If you are running a small business on a tight budget, you most probably need to save as much as possible. However, it is very important to know that even though many businesses have a tight budget these day, most of them are wasting a lot of money on different things that they can get a lot cheaper than they actually do.
Everyone knows already that a businessperson who wants to create a great image for its brand must get a professional website and logo. And although the website is more important than the logo, this article debates the most essential polemics which relate to getting a logo designed on a budget.
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Business cards serve as one of the most important tools for business communication. In order to make the best impression possible, successful professionals need to include a few key elements in every business card design. The following design fundamentals help to ensure that each card conveys the right message to potential investors, clients and business partners. You also need to be careful to balance practicality and beauty.
This really should be a no brainer, make sure to include both the name of the company and the person giving the cards on it. After all there is little point in having contact details if you don’t know who they are for! The individual name is particularly important as it gives recipients a face to associate with the company. It will help if the business name stands out, and for this reason it is often on both sides of the card. After all if you have two sides you might as well use them.
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Design trends in 2011 saw a sharp increase in unique and creative business card styles. While funky and cool elements were high on the list, classy business card designs still reign supreme for those who want an upscale feel.
Classy or Trashy?
In reviewing the most popular traits for a modern and elegant look, the basic principles of traditional design remain unchanged. However, there is a fine line between too much and not enough. Colour and texture were two common areas that can be manipulated, while still maintaining a classical feel.
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Promoting your business can be a tough job especially when you want to stand out from the tight competition. You need to know what kind of marketing tools would be ideal to get your message across to the right people. While promoting can be expensive, there are affordable alternatives like postcard marketing.
Postcard marketing is easy. All you have to do is create an enticing design, have it prepared through high-quality postcard printing, and have them sent to your clients. This way, you can grab their attention and increase the chance of gaining new customers.
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Cinematic photography is the unofficial term for photography that seems like it would come straight out of a feature film. Although there is not necessarily a standard definition of cinematic photography, it generally features wider aspect ratios, compositionally pleasing setups, and complimentary color shades.
Cinematic photography requires a bit of an eye for what a scene would look like in a movie, and often requires the photography to see the final, cropped photograph before actually shooting it.
Here are 20 stunning examples of cinematic photography that will help you get the hang of it.
The Awakening by Jalex
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